Hey!

Creativity and storytelling have always been at the core of who I am. My dad and grandmother were artists, and growing up immersed in their world of painting and drawing, I discovered my own passion for creativity—starting with a love for film. From making short films with a GoPro camera when I was 13 to professional freelance marketing at 18, I developed a deep appreciation for the art of storytelling and its ability to connect with audiences.

 

My professional journey began in film, completing The Prague Film Academy’s Intensive Production Program, where I wrote, produced, and directed my own short film while learning the business of production from Oscar-winning producers and directors. This experience opened the door to working with director Matthew Miele on HBO and Hulu documentaries. Supporting the production and marketing of his films, I realized that my passion extended beyond production to connecting audiences with compelling stories, brands, and ideas. This realization led me to join Dentsu Creative as a Producer Intern, where I further honed my skills in integrated marketing and strategic campaign development.

 

Currently, as a Marketing Specialist at WAP Consulting, my role is at the intersection of strategy and creativity. I lead the strategic development and execution of integrated media and marketing initiatives. My role includes defining and executing go-to-market strategies and campaigns for their software products and consulting services while driving brand growth through innovative digital strategies. I focus on aligning emerging technologies like AI with branding and consumer engagement efforts to optimize the company’s website, social platforms, and presentations. These experiences have allowed me to develop a well-rounded understanding of how to align creative communication with data-driven insights to build impactful campaigns that deliver results.

 

As the marketing landscape continues to evolve, I’m driven by the opportunity to connect brands with audiences in meaningful ways. I believe that creativity, paired with innovative strategies and emerging technologies, is the key to shaping the future of marketing. My goal is to build campaigns that resonate, inspire, and deliver lasting value for both brands and their customers.